FOOD
BAKERIES AND CONFECTIONERY
Edition | 7 |
Publication Year | April, 2020 |
Country | Greece |
Price | 670.00€ |
The market is fragmented among a multitude of businesses / stores, the majority of which are small sized. According to estimates, 15 large bakery chains operating a total of 272 stores are estimated to have jointly accounted for about 15% of the total market value in 2018. Furthermore, 13 large confectionery chains operating a total of 194 stores are estimated to have jointly accounted for about 17%-18% of the total market value in 2018.
The total turnover of bakeries in Greece increased by 4.4% in 2019 compared to 2018.
Fresh bread has the lion’s share in the market of bakeries with 60%-65%.
After a period (2010-2016) of continuous decline in market value, upward trends are observed over the period 2017-2018. Particularly, the overall domestic market of confectioneries registered a rise of 3.6% in 2019 compared to 2018.